There are 5 things I do in business now that I didn't do when I was first starting out. In this post I share what they are so you can learn from my mistakes and get started with these earlier than I did!
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The fact is that if you run a client service based business you will, at some point, meet a difficult client. But there are strategies you can use to manage those clients better so they don't end up driving you crazy! :) And in this video I’m sharing some ideas for how you can deal with difficult design clients.
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Running a large business, pretty much on my own, requires me to use a lot of tech to help me automate and manage what I’m creating and delivering for my clients and students. And I am often being asked questions about which programs or apps I use to run the different parts of my business. So in this video I am sharing all the different tech I use and what I use it for.
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Here is my monthly business reset and review for January 2022. I share my revenue, wins and learnings from last month and plan for the month ahead.
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You don’t need a big Instagram following to build a successful business. What you need is a variety of valuable content that builds your ‘know, like and trust’ factor and establishes you as an expert in your niche. And to do that you should be creating three specific types of content every week on social media, which I share in this post.
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Today I’m sharing three systems that I use to come up with a consistent stream of content ideas. Coming up with content ‘on the go’ is the worst way of doing it. You need to have a system for capturing ideas as you have them so when you sit down to create a piece of content you aren’t staring at a blank page and hoping to think of something. Here’s how I do it…
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Back in 2014 when I was first starting my business I had absolutely no idea what I was doing. I found it so hard to work out the right and wrong way of doing things. And over the years I made every mistake you could think of…But fast forward 8/9 years or so and I now run an extremely successful business that I have built completely from the ground up. And I have spent time putting all this knowledge and experience in to a framework that can help other designers, which is what I am going to share with you today.
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There is no point running a business you don’t love to work in. Running a business is stressful and you have to enjoy what you’re doing or you may as well go and work for someone else. For me running a business is all about freedom and enjoyment. And in order to achieve that I proactively design my business around the life I want to live by regularly taking time to answer five specific questions…
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In this post I’m sharing my 2021 review including my business revenue, wins we had in the business and things that haven’t gone quite so well (and what I’ve learned from them).
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Here is my monthly business reset and review for December, 2021. I share my revenue, wins and learnings from last month and plan for the month ahead.
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Starting a business doesn't have to be risky. It is possible to do it as a 'side hustle' for a while until you get a good sense of whether it is going to make money, be viable and - most importantly - whether it's going to be something you enjoy doing.
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The way people feel when they first start working with you has a long-lasting impact on their overall satisfaction with the service you're offering. Plus, having a professional onboarding experience to move your clients through shows you know what you're doing and gives them confidence that they've chosen the right person to work with. I’ve put together some tips for onboarding your new design clients when they first start working with you.
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I am all about helping you guys - designers - become more professional in the work you are doing. And here I’ve shared three problems I see designers make that hinder their ability to get more clients and make more money (and ultimately be more professional in the way they do business).
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I know that Instagram (in particular but social media in general) can be a very powerful generator of leads and sales for your business as it's one of my own main sources of leads and new clients. But, I also know there are things the people do incorrectly with it.
So, today I want to share three reasons why Instagram (or other social media platforms) is probably not generating the results you are looking for - either in terms of growth or in terms of followers turning in to paid clients.
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When it comes to growing a profitable design business there are three key things that I think will set you apart from other designers. It’s all how you stand out from other designers through your mindset, knowing your community, and being everywhere! But how do you do that?
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When I first started working with design clients I felt like I needed to always respond and be 'on call' to my clients 24/7.
But I was completely wrong about that - here’s what you should do instead!
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I can’t say often enough how important it is to diversify your community and not be solely reliant on platforms that you don't own. And one of the best assets you can build for your business is an email list.
I rarely 'sell' to my readers via email as I want them to enjoy my emails and get a lot of value out of them. I know that so many of you look forward to reading my weekly email and many of you write and tell me that this is one of the few emails you actually even open each week. Here are three ways you can become more consistent with your email newsletter.
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One thing I know many creative people really don't like is selling themselves.
But I want you to learn that selling doesn't have to be sleezy or creepy or pushy - in fact if you really believe in your product or service then you should feel completely confident in what you are selling as you know it is something that your clients need and will help them solve a problem they have.
Getting good at sales is an essential skill if you want to grow a business and continue to do what you love. After all if you aren't making money, your business isn't going to survive!
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Recently I had four different encounters where friends asked to 'pick my brain' about different aspects of how to grow and improve their businesses. I have found myself sharing ideas with them across three main themes, which I want to share with you in this post.
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Productivity is all about systems and today I’m sharing three ideas to help you make your weeks more productive.
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