The biggest business challenges designers face (and how to fix them)

Your business challenges probably boil down to one thing: not knowing how to run a business properly. But running a design business is about 80% to do with business skills and about 20% to do with being a good designer. The problem is that design school doesn’t teach you pricing, marketing, client management or how to scale - so it’s no surprise that many designers struggle with growing their business. Here are some of the most common challenges interior designers face and (more importantly!) how to fix them.

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This is why nobody is hiring you as a designer

If you’re struggling to land clients, it’s not bad luck - it’s you. Clients don’t hire based on talent alone, they hire based on trust, visibility and ease. If you’re struggling to book projects, it’s not because the market is slow. It’s because something in your positioning, process or portfolio isn’t working. But these problems are fixable and in this post I share how to fix them.

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The Daily Work (why most business owners won’t make it)

Most business owners fail. Not because they lack talent, but because they won’t show up every single day and do the daily work. Success isn’t about big breakthroughs - it’s about disciplined, consistent action (even when it’s boring). If you're ready to build a sustainable business, this post will show you how to stay on track and make more progress.

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Designers, don't waste your time (or money) on letterbox drops

In this post I share why letterbox drops are a complete waste of time (and money) for your interior design business - and what to do instead. From building strategic local partnerships to using targeted marketing that actually reaches high-value clients, I’ll show you smarter ways to attract the right people and grow your business without relying on outdated, ineffective tactics.

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Start making money while you sleep as a designer (with an online booking form)

Adding an online booking form to your interior design/architecture website isn't just about keeping up with the latest digital trends, it will be a game changer for your business. This simple addition can significantly improve your clients’ experience plus improve your overall business efficiency. Here are some of the reasons you should add this to your website.

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