As we get going with 2023 I want to share the framework I've used to grow my business over the past 10 years or so. I have used this simple framework to grow from $0 in revenue and no community to the business I have today that makes 7 figures + per year and has a community of more than 120K across all the different channels I create on.
Read MoreVery little about running an interior design business is actually about design itself. In this post I share the common traits and characteristics that define the world's top interior designers and how these traits contribute to their success.
Read MoreYou will no doubt have seen all the talk about ChatGPT and how amazing it is and how we all need to learn how to use it. But ChatGPT is only as good as the prompts you give it. In this post I want to share 5 ways that interior designers can make the most of ChatGPT to improve their workflow and get work done faster.
Read MoreA short story about Picasso and why you should probably be charging more for your work.
Read MoreThere are 49 weeks left in 2023. Don’t let another year pass without getting on top of your content creation for your interior design business. To help you start taking action and reduce your excuses for content creation I’ve brainstormed 49 content topic ideas for you in this post. I also give you a step-by-step plan for how to get your content created. If you take action on this post you’ll have 49 content pieces created by the end of 2023!
Read MoreIn this post I’m sharing what I would do if my entire business disappeared tomorrow and I had to rebuild it again from scratch. Building a million dollar a year business may seem completely overwhelming but it’s honestly not that complicated when you break it down step by step. Here’s what I would do…
Read MoreI don’t think enough designers think about the fact that we are quite vulnerable when we go and meet new clients. Here’s a few things I used to do to make myself feel more safe going into people’s homes by myself.
Read MoreI have nearly 100,000 followers across my two Instagram pages. In this post I’m sharing my approach to Instagram in 2023 and how I’m planning to continue growing (and adding value) on the platform this year.
Read More95% of the books I read are not that helpful. But there are a handful of books that I have returned to time and again as I’ve built my business over the past decade or so. These are the books that have fundamentally shifted my thinking and the way I do business. Or they are resource books that I have used time and again to look things up. In this post I want to share what those books are.
Read MoreIt’s important that we are always trying to move our community off the platforms we don't own and to assets that we own and control ourselves - and your email list is one of the big assets you can build in your business. But I know many people find email a bit overwhelming so in this post I share what I do and how I’ve become consistent with it.
Read MoreA guiding principle of my business is that I don’t want any full time staff. But I still want my business to grow and I can’t do it all on my own. So I get my help in other ways - mostly via contractor roles where I outsource certain parts of my personal life or business to free up my time to work on my business. Here’s how I run my multi-million dollar business with no employees…
Read MoreIn this post I share the pros and cons of using your own name in your interior design business name, and offer some other tips on naming your design business as well.
Read MoreStarting a business can be both exciting and challenging, and making mistakes is a natural part of the process. In this post I share some of the mistakes I made when starting my interior design business and offer tips on how to avoid making the same mistakes I did!
Read MoreIn this post I’m sharing the 5 step framework outlining the path I’ve used to take my service based interior design business to a multi-million dollar business that is now entirely online.
Read MoreIn this post I summarise the revenue, wins and learnings in my business from 2022.
Read More2022 was another challenging year for my mental toughness and resilience. Here are my 22 random life lessons from 2022.
Read MoreHere is my monthly business reset and review for December 2022. I share my revenue, wins and learnings from last month and plan for the month ahead.
Read MoreIn this post I share Part 2 of the story of how I went from working as an interior designer to launching my multi-million dollar online content platform for designers and architects.
Read MoreIn this post I share Part 1 of the story of how I nearly shut down my business (which now makes millions per year) and how I went from working as an interior designer to launching my first-ever online course back in August 2019. That course ended up making nearly $40,000 in the first launch. Here’s the story…
Read MoreClient testimonials and stories are the lifeblood of your design business. They are what help people decide to work with you and they are proof that you are good at what you do and can get people results. In this post I share the reasons why testimonials are so important plus some ideas for how to collect them.
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