I have a seriously weird career path and used to really worry about how that looked to others. But I’ve come to realise that all the experiences I’ve had are what have put me in the unique position to be doing what I do today. I know lots of people worry about changing careers so I want to share my story with you to show you that having a varied career path can be a huge asset - not something to be ashamed of.
Read MoreIn this post I’m sharing what’s working on Instagram right now and what to post if you haven’t had any design clients yet and aren’t sure what to post…
Read MoreSocial proof is your secret ingredient to more interior design clients (and more money!). If you want to attract clients to your design business then you have to show that you know what you're talking about and can deliver exceptional results. And to do that you have to have some kind of visual evidence that you can share on your website and on social media. Here’s what to share…
Read MoreLast year I launched my business coaching program for designers. Less than 6 months later I closed it down and refunded my clients $84,000. In this post I share why I chose to do that…
Read MoreThe purpose of your Instagram stories is to help people go deeper with you and learn more about you. Here are some examples of content you can share on your Instagram stories as a way to build and help your community.
Read MoreWhen should you start outsourcing and how do you even get started? This is a question lots of people ask me - so today I am sharing some tips for how to get started with delegating and outsourcing. I also have a completely free checklist you can use to work out what you could be outsourcing!
Read MoreHere's a different way to think about your initial sales calls with potential interior design clients….
Read MoreFar too many designers use their content to just talk about themselves...But nobody really cares about any of that! They aren’t that interested in you - they want solutions to their problems. And creating high quality content that helps with that is one of the best marketing and lead generation strategies you can be doing. Here are six reasons why it’s so important for your business...
Read MoreIf you want more interior design clients you need to be attacking the problem from multiple angles and avoid only having one source of leads. You also need to be doing some form of lead generation every single day (even when you’re busy delivering client work). Here are five proven strategies to help you get more design clients…
Read MoreToday I’m sharing a full day in the life of running my 7-figure online business…
Read MoreMost design schools do a terrible job of equipping students with the skills they are really going to need when they get out in to the 'real world'. Very little about running a successful design business is to do with being a talented designer and much more is about other business and communication skills you will need. Here are the 12 skills you will need to become a successful interior designer.
Read MoreHere is my monthly business reset and review for February 2022. I share my revenue, wins and learnings from last month and plan for the month ahead.
Read MoreIn this post I want to talk a bit about how to make more money in your creative business by introducing multiple streams of revenue. This is something that I have done in my own business over the past few years with the introduction of my online courses and it's been a game changer for me. I can tell you there is nothing like waking up in the morning to find you’ve sold thousands of dollars of online courses while you were sleeping…
Read MoreDon’t create a business around something you 'think' you are good at or something you ‘think’ people need. Make sure you have validated your business idea in the market before you spend time or money creating it. In this post I share some ideas for how to do that and explain how I do this myself using my pre-sell strategy.
Read MoreThere are 5 things I do in business now that I didn't do when I was first starting out. In this post I share what they are so you can learn from my mistakes and get started with these earlier than I did!
Read MoreThe fact is that if you run a client service based business you will, at some point, meet a difficult client. But there are strategies you can use to manage those clients better so they don't end up driving you crazy! :) And in this video I’m sharing some ideas for how you can deal with difficult design clients.
Read MoreRunning a large business, pretty much on my own, requires me to use a lot of tech to help me automate and manage what I’m creating and delivering for my clients and students. And I am often being asked questions about which programs or apps I use to run the different parts of my business. So in this video I am sharing all the different tech I use and what I use it for.
Read MoreHere is my monthly business reset and review for January 2022. I share my revenue, wins and learnings from last month and plan for the month ahead.
Read MoreYou don’t need a big Instagram following to build a successful business. What you need is a variety of valuable content that builds your ‘know, like and trust’ factor and establishes you as an expert in your niche. And to do that you should be creating three specific types of content every week on social media, which I share in this post.
Read MoreToday I’m sharing three systems that I use to come up with a consistent stream of content ideas. Coming up with content ‘on the go’ is the worst way of doing it. You need to have a system for capturing ideas as you have them so when you sit down to create a piece of content you aren’t staring at a blank page and hoping to think of something. Here’s how I do it…
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