Over the last 10 years I’ve built a community of more than 150,000 people across my different channels. Here are 20 lessons I’ve learned along the way.
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ChatGPT, the language model developed by OpenAI, is a powerful tool that can speed up your writing process and help you create content quickly and easily. The problem with ChatGPT is that if you give it boring prompts, you’ll get boring responses. However, if you are clever about what you ask it, you’ll get much better answers. So here are 7 tips to help you create better content using ChatGPT.
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The way I mange the creation of lots of content over lots of platforms is to repurpose like crazy. In this post I share the framework I use to create heaps of content each day - all on my own.
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Writing online is completely different to how we were taught to write in school. You’ve only got a couple of seconds to capture someone’s attention and make them realise that your blog post, newsletter or Instagram caption is worth their time and attention. Here are four tips for how to improve your online writing.
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There are 49 weeks left in 2023. Don’t let another year pass without getting on top of your content creation for your interior design business. To help you start taking action and reduce your excuses for content creation I’ve brainstormed 49 content topic ideas for you in this post. I also give you a step-by-step plan for how to get your content created. If you take action on this post you’ll have 49 content pieces created by the end of 2023!
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I have nearly 100,000 followers across my two Instagram pages. In this post I’m sharing my approach to Instagram in 2023 and how I’m planning to continue growing (and adding value) on the platform this year.
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It’s important that we are always trying to move our community off the platforms we don't own and to assets that we own and control ourselves - and your email list is one of the big assets you can build in your business. But I know many people find email a bit overwhelming so in this post I share what I do and how I’ve become consistent with it.
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In this post I share the pros and cons of using your own name in your interior design business name, and offer some other tips on naming your design business as well.
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You will never post consistent content if you only post when you feel like it. You need to be disciplined and have a solid content creation system in place. Here's my system if you want to copy it.
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Today I’m sharing three systems that I use to come up with a consistent stream of content ideas. Coming up with content ‘on the go’ is the worst way of doing it. You need to have a system for capturing ideas as you have them so when you sit down to create a piece of content you aren’t staring at a blank page and hoping to think of something. Here’s how I do it…
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In this mini-training I’m sharing 10 tips for creating an email newsletter that people will open and read.
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Lots of designers are lazy with their use of Instagram stories and don’t use them to their full advantage. But Instagram stories are where the real magic happens! It’s where you can post spontaneous, real, behind the scenes content and where your community can really get to know you better. In this post I’m sharing lots of prompts so you never run out of ideas for your stories!
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If you struggle to come up with ideas for what to post on Instagram or other social media platforms then this is the post for you. I share hundreds of ideas for content that interior designers and architects can create on social media. The post also includes a free PDF that you can download with all the ideas in one handy resource.
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In this mini-training I share 6 strategies I use to always have new content ideas ready for my social media posts, blog and YouTube videos.
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Today I want to share what your community size REALLY look like. The message from this post is really simple. Stop worrying about follower numbers and start creating the best possible content you can for the people who are already part of your community. How can you change the life of just one person in your community?
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In this post I go over some basic principles behind creating a website for your interior design or architecture business. I also share the pages that I suggest you create when putting together your design business website and give you tips for how to help your website convert visitors in to paying clients.
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Here are 5 ways to use Pinterest in your Interior Design Business to generate more clients and traffic to your business.
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In this blog post I am sharing three of the key mistakes I see designers make when they are using Instagram as a marketing tool in their business. You will learn how to use Instagram in a way that will help drive a steady stream of leads to your design business each day.
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Working with the media takes time to build up over time. But once you do start being featured in media this provides you with massive social proof for your business and really helps to build up your authority. In this article I will share some tips for how to approach and interact with the media in order to get your design work published and help establish you as an expert in the industry.
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Designers often struggle to know what to post on Instagram. They feel they aren’t being authentic, they lack consistency and they often aren’t sure what to post on a daily basis. So in this post I share some practical tips and ideas for how you can create more consistent content for Instagram in a way that feels authentic to you and your brand.
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