Working with the media takes time to build up over time. But once you do start being featured in media this provides you with massive social proof for your business and really helps to build up your authority. In this article I will share some tips for how to approach and interact with the media in order to get your design work published and help establish you as an expert in the industry.
Read MoreIn this post I share 8 ideas for how to name your creative business. Many of my students find this an overwhelming part of their business set up journey and can get bogged down to the point of procrastination when they are trying to find a name for their business. But there are a number of key things to consider as you think about naming your business including making sure that it is clear, easy to remember and also avoids legal troubles. Let’s take a look…
Read MoreI always encourage students in my courses to create businesses that are diverse and multifaceted enough that they can weather any storm and survive the ups and downs that are inevitable in business. In this post I share 10 ideas for how to make more money in your creative business by either thinking about things a bit differently or by creating different sources of revenue.
Read MoreDesigners often struggle to know what to post on Instagram. They feel they aren’t being authentic, they lack consistency and they often aren’t sure what to post on a daily basis. So in this post I share some practical tips and ideas for how you can create more consistent content for Instagram in a way that feels authentic to you and your brand.
Read MoreIn this post I’m sharing some of the questions I would ask a new client when I first started working with them. The answers to these questions would help me with space planning and initial concepts and get my clients thinking about some of the core decisions that needed to be made in relation to their project. Here’s my renovation/remodel checklist…
Read MoreIf you want to protect your business from the ups and downs of one to one client work then you need multiple streams of revenue. Here's how to create multiple streams of revenue inside your creative business.
Read MoreIn this post I share tips for how to shoot your own professional looking interior design photos using just your iPhone!
Read MoreBefore embarking on your renovation you’re going to need to set your mindset for the project ahead. In this post I share some of the things you should consider before you start your project.
Read MoreUntil you know how much time you spend on client work, the way you price your fees and services will just be a guess. In this post I want to share why you should be tracking your time, how to track it and some software options you can use to do this.
Read MoreThere are a range of options for how to price your interior design or decoration services. In this article I go over the common pricing models for interior designers and how to charge for your design services.
Read MoreIf you are working in a creative field then Instagram should be a big part of your marketing efforts, but I know that it can be overwhelming to be creating consistently on Instagram. So in this post I share some of the things that work well for me.
Read MoreThe most important thing about creating a successful design or architecture business is understanding your clients' wants, needs and desired outcomes better than they understand them themselves. You have to shift from thinking and talking about services and products to thinking about the outcomes they really want. I’ll explain how in this post…
Read MoreWe all have the same 24 hours each day. Lots of people ask me how I achieve so much in my days (and actually I don’t work as many hours as you might think quite honestly!). Here are my 5 tips…
Read MoreIf you’re working in a 9-5 but want to start your own business the path from here to profitable business owner can feel very daunting. In this post I lay out three paths for how you can move from where you are now to starting your business and living the life you dream of. Plus I share my own path from 9-5 full-time corporate job to seven figure business owner (as a Mum of three!)…
Read MoreIn this post I share the main types of insurance you will want to consider as an interior designer and the best way of assessing your risk in relation to the work you do as an interior designer or architect.
Read MoreThe legal side of running a design business is something that worries many new designers (and many who have been in business for a long time as well!). In this post I share some ideas about how to think about the legal requirements of your business and some questions to ask yourself to ensure you feel confident that you are covered if anything were to go wrong inside your business.
Read MoreIn this post I go through the different options you have for the legal structure of your design business and how to choose the right structure for you.
Read MoreIn this post I want to set your expectations about what it’s really like to run your own design business.
Read MoreThe fear of failure is one of the things that stops so many people from moving forward with their big ideas and dreams. Here are a few practical ways to build your confidence as you start and grow your business…
Read MoreWhen working as a designer you'll want to build up a network of trades and suppliers that you can rely on and who can help you fulfil client work. In this post I am sharing some examples of the key relationships you should build plus some tips for working with trades/contractors and suppliers.
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