In this blog post I am sharing three of the key mistakes I see designers make when they are using Instagram as a marketing tool in their business. You will learn how to use Instagram in a way that will help drive a steady stream of leads to your design business each day.
Read MoreWorking with the media takes time to build up over time. But once you do start being featured in media this provides you with massive social proof for your business and really helps to build up your authority. In this article I will share some tips for how to approach and interact with the media in order to get your design work published and help establish you as an expert in the industry.
Read MoreDesigners often struggle to know what to post on Instagram. They feel they aren’t being authentic, they lack consistency and they often aren’t sure what to post on a daily basis. So in this post I share some practical tips and ideas for how you can create more consistent content for Instagram in a way that feels authentic to you and your brand.
Read MoreIn this post I share tips for how to shoot your own professional looking interior design photos using just your iPhone!
Read MoreIf you are working in a creative field then Instagram should be a big part of your marketing efforts, but I know that it can be overwhelming to be creating consistently on Instagram. So in this post I share some of the things that work well for me.
Read MoreWebsite design is something that many designers overthink. Your website is a really important asset for your business because (unlike social media) it is a part of the internet that you actually own. Here are some tips for designing your website.
Read MoreIf you struggle to come up with ideas for content to create then here are some ideas for you...
Read MoreIn this post I’m sharing the four logo sizes and options you will need in your business and what you will need each of these for.
Read MoreA strong online community is the best way to build a profitable business in today’s digital world. Building an online community is one of the most important ingredients in how I’ve built my own multi-million dollar business from scratch. I have spent nearly 10 years teaching myself how to build and nurture a community and in this post I share my 5Cs Framework that will show you how to do this as well.
Read MoreIn this post I’m sharing what’s working on Instagram right now and what to post if you haven’t had any design clients yet and aren’t sure what to post…
Read MoreSocial proof is your secret ingredient to more interior design clients (and more money!). If you want to attract clients to your design business then you have to show that you know what you're talking about and can deliver exceptional results. And to do that you have to have some kind of visual evidence that you can share on your website and on social media. Here’s what to share…
Read MoreThe purpose of your Instagram stories is to help people go deeper with you and learn more about you. Here are some examples of content you can share on your Instagram stories as a way to build and help your community.
Read MoreFar too many designers use their content to just talk about themselves...But nobody really cares about any of that! They aren’t that interested in you - they want solutions to their problems. And creating high quality content that helps with that is one of the best marketing and lead generation strategies you can be doing. Here are six reasons why it’s so important for your business...
Read MoreToday I’m sharing three systems that I use to come up with a consistent stream of content ideas. Coming up with content ‘on the go’ is the worst way of doing it. You need to have a system for capturing ideas as you have them so when you sit down to create a piece of content you aren’t staring at a blank page and hoping to think of something. Here’s how I do it…
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